For Startup Happy Hour in August StartupSac and the Carlsen Center convened a panel of seed stage angel investors for a conversation on seed stage funding. The impacts from the Covid pandemic have created fundamental shifts in all sectors of society, including raising investment capital for startups. These shifts have brought both challenges and opportunities for early stage startups looking to raise investment capital to launch or grow their startup.

In this hour and half long discussion, the moderator and panel discussed a wide range of topics on seed stage investing, sharing invaluable tips, experience, and insights for any startup looking to raise capital,  including:

  • The changes that a virtual world brought on by Covid brought to seed stage startup investing
  • Other things have happened during Covid that have affected how investors look at companies
  • Startup Valuation: How valuations are determined for companies that are so early stage
  • The revenue and other KPIs that investors look for  in early stage companies?
  • What kinds of things in diligence do founders sometimes miss?
  • The importance of coachability in startups
  • How to pitch to different kinds of investors
  • The importance of staying in communication with investors
  • How investors feel about startups that don’t have the good fortune, privilege, or ability to tap into money from  friends/family to make the initial investment?
  • And more

Moderator and Panelists

  • Mariah Lichtenstern (moderator), Founding Partner | Startup Advisor & Investor, DiverseCity Ventures
  • Monique Brown, Growth Factory Ventures
  • Jim Sperlazza, Board Member, Sacramento Angels
  • Ken Tallo, Partner, Winning Streak Ventures, Board Member, Sacramento Angels

Watch the recording of the video below.