Carlsen Center Entrepreneur-in-Residence Brian Gladden will introduce a process for validating your idea with input from future customers.

Join us for this month’s StartupSac Office Hours. Guest speaker Brian Gladden, Entrepreneur-in-Residence at the Carlsen Center for Innovation and Entrepreneurship at Sacramento State, will introduce a framework for validating your business idea. You’ll learn how to find out if your proposed solution maps to a true customer problem or need. Don’t spend time or money on your business idea until you understand the importance of Problem-Solution Fit!

Location: Online Event

Date & Time: Wed, January 20, 2021, 11:30 AM – 12:30 PM PST

REGISTER!

StartupSac Office Hours is a monthly meetup that features a presentation from a subject-matter expert that focuses on helping entrepreneurs advance their business. View recordings of previous Office Hours meetups here.

About Brian

Dr. Brian K. Gladden

Dr. Brian K. Gladden is the founder and CEO of The Strategy & Innovation Institute (SI2); a management-consulting firm that helps firms grow through proven innovation methods. Innovate by creating and designing what the customer really needs to get the job done. We help startups and established firms create strategic plans and shift their perspective to find new customers. Services include business planning, new market space creation, business model design, and performance measurement. Blue Ocean Strategy is the leading methodology on how to create new market space. Brian is one of the leading experts in the US on Blue Ocean Strategy. SI2 has created the BOSS+ innovation framework that integrates Design Thinking, Business Model Canvas, Value Proposition Canvas, and the Balanced Scorecard/OKR’s into the Blue Ocean Strategy framework. No other consulting firm has woven these leading processes together to help firms grow by finding new un-met demand. Brian is the Entrepreneur-in-Residence for the Carlsen Center at Sacramento State.

About the Carlsen Center For Innovation And Entrepreneurship

The Carlsen Center for Innovation and Entrepreneurship at Sacramento State provides access to innovation and entrepreneurship programs and mentorship. We serve as a regional hub and platform for providing approachable and accessible entrepreneurial education, community, and support to enable startup founders of all backgrounds to explore and launch their businesses.