There’s a lot going on this week! I’ve curated a short list below; for a full listing of everything that’s going on this week and next, check out this week’s Startup Digest! While you’re there, you can sign up to receive the digest in your inbox every Monday morning!

This Week’s Best Bets

Reverse Engineering The VC Investment Decision
Mon, Jul 17, 10 AM – Noon, Online
Join Founder Institute as we uncover the mysteries behind the minds of venture capitalists and provide you with invaluable insights into their investment decision-making process. We’ll reveal the inside secrets of what goes on behind closed doors during investment evaluations and help you prep for due diligence. Read more.

Everything You Wanted to Know About Term Sheets
Tue, Jul 18, Noon – 1 PM, Online
David S. Rose, Gust’s Founder, will walk through a term sheet from top to bottom, pointing out which parts favor founders and which investors, which parts are critical and which parts are boilerplate, and where there is room for negotiation. He’ll cover term sheets for SAFEs, Convertible Notes, and for a fully priced equity round. Read more.

Startup Folsom Branding Strategy Workshop
Wed, Jul 19, 11 AM – 1 PM, In-person in Folsom
A well-defined brand strategy allows your business to differentiate from your competitors, foster trust and loyalty in your audience, and ultimately drive growth. We’ll review the building blocks of branding and five essential considerations for brand development in your organization. Read more.

How to Leverage Generative AI for Your Work
Thu, Jul 20, 10 AM – Noon, Online
Delve into the dynamic world of generative AI, gaining insights into its wide-ranging applications across various industries. Discover practical use cases and success stories that demonstrate how this technology is revolutionizing the way we work. Founder Institute event. Read more.

The Inclusivity Project Training Programs
Jul – Aug, Various Dates, Online
Unlock your entrepreneurial potential and join a community of successful Black and African American entrepreneurs through the Inclusivity Project. The upcoming business courses, designed for new and scaling business owners, provide you with the tools and knowledge needed to succeed. Learn More

Plan Ahead

Get Alignment with Your Vision and Gain Traction
Tue, Jul 25, 12 – 1:30 PM, Online
Learn the Entrepreneurial Operating System® (EOS®) framework, a proven system that helps businesses achieve their goals by providing a clear vision, effective communication, and accountability. You’ll also learn how to identify and overcome obstacles that are holding you back. Hosted by the Carlsen Center. Read more.

Startup Pitch Workshop
Wed, Jul 26, 5:30 – 7 PM, Online
Observe as three startups present their 5-minute startup pitch and receive valuable feedback from our experienced pitch coaches. Organized by Startup Folsom and StartupSac. RSVPInterested in presenting? Apply to present at the July 26 session here.

Mobile Apps — From Idea to Execution
Thu, Jul 27, 6:15 – 8 PM, In-person in Elk Grove
Have the next big app idea, but don’t know where to start to make it a reality? Mobile App expert, Rich Foreman, will help you get going! Hosted by InnoGrove. Read more.

Growth Factory’s GFX 2023
Thu, Oct 5, All Day, In-Person in Roseville
EARLY BIRD PRICING EXPIRES JUNE 30!
Growth Factory’s annual venture conference & startup showcase brings together the most talented and innovative minds from the Greater Sacramento, Northern CA region and beyond to connect, learn, and support great startups and to build a robust startup ecosystem together. Read more.

GROWTECH FEST 2023
Wed-Thu, Oct 11-12, In-person in Chico
LAUNCH PRICiNG EXPIRES June 30 – Save 60%!
Presented by ChicoSTART and Powered by Build with Ferguson, GrowTECH FEST is the largest and only entrepreneurial tech conference you will find north of Sacramento. The event brings together startups, investors, entrepreneurs, techies, students, educators, business owners and community leaders. Read more.

Application Deadlines

Carlsen Center’s Lean Innovator
Apply by July 28, Happens Aug 12 – Oct 12
A 10-week-long cohort program supporting pre-seed startups in gaining traction with their customers. The program will be a mix of in-person and virtual meetings. Learn more. Apply here.

Startup Pitch Workshop
Applications Open, Happens 4th Wed of the Month, Online
Three startups present their pitch for advice and feedback from a panel of experts. Organized by StartupSac, Startup Folsom and NCID. Next open slots are Jul 26. Apply here.

Intro To Lean Startup: NSF I-Corps Method
Ongoing, Apply by Aug 4 for next session, Online
Transform your innovative technology into a startup! Online course sessions are held online for three days from 5-8 PM. This program is offered monthly.  Read more.

Connect

Looking to connect with others? Join the StartupSac Community Facebook Group! Startup founders and those who support the growth of our startup community connect and exchange ideas in this private moderated group.

Resources

Check out the StartupSac Website for information on resources available to help entrepreneurs grow their businesses. Also check out the NorCal Entrepreneur Hub. From capital to connections and training to talent, find the resources you need to build your business in NorCal.