Coffee shops are the new offices; people go there to work. ShopTalk is a website and mobile app that allows you to connect with those people working around you so you can grow your professional network without leaving the coffee shop.
Problem:
Coffee shops foster a breeding ground of creativity and productivity but lack a platform for working professionals to connect and collaborate. Coffee shop goers only purchase an average of one item per visit despite the length of their stay. This creates a financial strain on businesses as the duration of a visit may last anywhere from 15 hours.
Competitive Advantage:
There are valuable connections working right next to you in a coffee shop and ShopTalk capitalizes on the immediacy of these potential relationships. Additionally, by encouraging users to make more purchases using timed incentive deals, ShopTalk benefits coffee shops from a financial standpoint and has access to information that allows shops to better understand their customers’ habits.